How Two FraudScore Tools Simplify Traffic Quality Control

FraudScore helps marketers and managers monitor traffic quality and automate their workflow with the following features: Alerts and SmartReject. These tools work effectively together, safeguarding your ad budget and freeing you from routine tasks.

Traffic Quality Alerts

Alerts allows you to receive notifications when the FraudScore in a selected data segment (such as by source or campaign) exceeds a set threshold. This eliminates the need to manually monitor changes.

What can be customized:

  • Data segment: offer (campaign), affiliate (partner or source), advertiser.
  • Fraud score threshold: the system will react as soon as the value exceeds the selected level.
  • Minimum conversions: to filter out random spikes.
  • Notification channels: email and interface (Alerts → History).
  • Rules: a separate “Rules” section for creating and editing conditions.

It’s important to note that FraudScore takes statistical significance into account, so random fluctuations don’t trigger unnecessary alerts.

Automation with SmartReject

When you integrate the SmartReject feature into your affiliate marketing platform (such as Affise or HasOffers), FraudScore will automatically (based on your settings) change the status of conversions to “rejected” or “approved,” thus relieving managers from routine manual work. This reduces the team’s workload and allows them to focus on more important tasks.

How Alerts and SmartReject Work Together

Using Alerts and SmartReject together helps automate traffic quality monitoring. When Alerts notify you of issues, SmartReject blocks suspicious conversions, protecting your ad budget. This enables you to focus on business growth while minimizing the need for manual intervention.

Want more effective solutions? Request a demo and discover how FraudScore can help you save resources today!

  • I recommend to use FraudScore anti fraud solution. It really helps to avoid unnecessary risks and to cut off the fraud at the very beginning. Well done, guys!
    Olga Saburova, Account Manager at MobioNetwork
  • There are lots of manuals about earning money over the internet. Most of them are about making fraudulent mobile installs. As soon as new “manual” comes out we see peaks of low quality traffic. But as soon as we began using FraudScore service we cut managers who were working on checking traffic quality two times. Using their convenient report with set of filters, you can generate different type of reports showing you the traffic quality in different contexts. This helped us to find lots of cheaters and poor quality affiliates.
    Nickolay, CEO at Mobiaff.ru
  • FraudScore’s fraud monitoring system is particularly useful in this regard as it allows daily check on affiliates conversions and indicates the level of fraud detected for each conversion. The fact that the system not only monitors normal desktop traffic, but, also tracks and accurately reports on mobile traffic in relation to Emulators, VPN’s, Bot farms and IP pattern recognition allows us to make informed decisions when reviewing assigned affiliate caps and encouraging more traffic.
    Darren Williamson, Managing Director at CAN
  • FraudScore has easy to handle and fast APIs which permitted us to integrate fraud analysis findings into our own dashboards. Their own interface is very intuitive and offers infinite possibilities in terms of filtering and digging into data. FraudScore team is very receptive to users feedback and continuously introduces improvements to their product.
    Luis Barrague, COO at Headway Digital, Spain
  • For more than two years of working with mobile traffic we have been tried a lot of anti-fraud services offered by the market. Therefore we can confidently say that the truly worthwhile solution is the FraudScore. Strong technologies, convenient interface and the most effective support – it’s all about FraudScore. Since we started collaboration with this service the volume of fraud traffic in Zorka.Network has been almost reduced to zero.
    Oleg Gorelik, Affiliate Director at Zorka.Network
  • Fraudscore has been our first line of defense against measuring questionable traffic. As the mobile digital advertising landscape continually expands, it becomes complex as it relates to user attribution measurement. The need for precise data has never been more important to the success of our business and our clients marketing efforts. FraudScore’s engineers made integration seamless and user friendly. The user interface allows us to interpret the data correctly and in real-time to make the right decisions as it relates to protecting our clients brand integrity. I highly recommend their services.
    Moufid Al-Joundi, Curate Mobile
  • FraudScore has easy to handle APIs which permitted us to integrate fraud analysis findings into our own dashboards. Their own interface is very intuitive and offers infinite possibilities in terms of filtering and digging into data. FraudScore team is very receptive to users feedback and continuously introduces improvements to their product.
    Luis Barrague, HeadWay Digital
  • At Brisk Ads we take drastic measures to combat fraud, and with the help of FraudScore we are able to detect and eliminate any suspicious traffic. With the in-depth reports provided, we are able to identify any questionable sources; making sure that our clients only pay for legit and profitable users.
    Omar Mostafa, Brisk Ads